You’ve got the speaking engagement, now what? What can the event planner tell you to help you to deliver an unforgettable presentation? Darren and Mark discuss the pre-event questionnaire and offer insight into how you can set yourself up for presentation success.
SNIPPETS:
• Prepare an Event Planners Questionnaire
• Have a call and connect casually first (video is ideal)
• Ask questions and listen carefully to answers
• Your client is the event planner
• Identify the economic buyer
• Read the Zoom room
• Be a Planner-Pleaser
• Critical question: Ask about taboo topics
• Ask about recent company/organization changes
• Strive to be their favorite
• Ask permission to interview 10 event attendees
• Start your own questionnaire as an editable document
